Some of the links on this site are affiliate links. By purchasing the recommended product after clicking on our affiliate link, you will help us earn a commission. No additional fees will be added to your total.
These commissions from our affiliate programs allow us to continue operating the blogging portion of our business.
Our advertising policy in detail
We’ve never been fans of banner or pop-up advertising.
We think they hinder the reader’s progress and make it more difficult to get through the content. For this reason, we will not be employing any form of conventional advertising.
Here’s where the use of affiliate links comes in handy.
Why affiliate links?
We think affiliate marketing is a better long-term strategy than traditional advertising.
- As we’ve already mentioned, traditional advertisements present an interruption problem.
- The only value traditional advertisements add is to raise awareness of a product.
However, things change when you use affiliate links.
Each product we promote through an affiliate link will have a description of what it is, why the reader should consider it, and the pros and cons of the product. The reader will then have some background information before deciding whether or not to follow the link.
Our affiliate links are frequently incorporated into in-depth reviews and comparisons that give the reader an even deeper understanding of the products in question.
By comparing product X and product Y, we’ve just saved our readers a lot of time and effort. You can trust us to tell you without hesitation which “thing” in any given comparison comes out on top.
All of the time and effort that goes into a single blog resource, comparison, or review informs our recommendations. We make it a point to always investigate thoroughly and expend as much effort as is required.
Do affiliate links make us biased?
You might be wondering if the use of affiliate links clouds our judgement or makes us appear biassed.
Basically, the answer is not. However, the issue is more fundamental:
Any suggestions made by our writers are always made independently of any business relationships we may have. The writer is given complete freedom to determine which option is the best based on their analysis and findings.
Only well-known companies and high-quality goods earn our endorsement. Because of this, recommending them is a breeze.
To put it another way, we never boast about a product’s quality just because we’re paid to do so. In fact, it’s the other way around; we only link to products we truly endorse.
However, we have also advocated for and recommended our fair share of non-affiliate products and solutions, some of which we have even deemed superior to more commercial offerings. WordPress (for general site building) and WooCommerce (for eCommerce site building) are two of the best examples, and we recommend them across tens of different resources and content pieces.
Why are we telling you this?
First, it’s against the law to conceal organisational membership.
But other than that, we’ve resolved to make the most of this opening by being completely forthright. That’s why we’re discussing our groups and activities in such detail.
Here’s a complete list of our affiliations:
Hosting: SiteGround, Bluehost, WP Engine, Kinsta, InMotion Hosting, Flywheel, A2 Hosting, Namecheap, GoDaddy, Dreamhost, HostGator, Hostinger, Cloudways, WPX hosting, Domain.com
Email marketing tools: Sendinblue, OptinMonster, AWeber, MailJet, ConstantContact, ConvertKit, ActiveCampaign, MailerLite
WordPress themes and design resources: Elegant Themes, Astra, OceanWP, Thrive Themes, Athemes, CreativeTim, Templatic
WordPress plugins: Elementor, Beaver Builder, WPForms, BlogVault, TranslatePress, UpdraftPlus, Convert Pro, WeGlot, MalCare, WPML, Unbounce
Website builders: Wix, Shopify, BigCommerce
Online tools and other: LiveChat, MaxCDN, SEMrush, TimeDoctor, Dashlane, 1Password, Lastpass, Magento Marketplace, BackBlaze, iDrive, iStock, EverWebinar, Toptal, Crash Plan, Codeable, Google Workspace